Go to Market Strategy for Growth Companies
With over 20 years architecting and executing successful business growth at companies from hyper-speed startups to the Fortune 1000, AvH Associates has launched, scaled and re-invigorated numerous global ventures and products.
Startups hire us to define, refine and execute go to-market strategy, assess product > market alignment, determine "best fit" strategic partnerships, accelerate revenue growth, coach their leadership team and support private equity fundraising efforts.
Mature organizations leverage us to lead company and product pivots, audit and re-invigorate marketing strategy, pursue new markets and build a demand generation process that accelerates sales funnel growth.
We bring a deep understanding of how companies succeed and have helped many through multiple phases of growth and exit.
We often serve as your organization's interim or fractional Chief Marketing Officer and tackle strategic growth projects as an experienced outside resource to the CEO and Board. We lead both BtoB and BtoC engagements, with deep marketing and P&L owner roots in SaaS, Cloud and Internet.
Our category expertise extends from B2B software solutions for Business Productivity, Marketing, BI, HR and IT, to BtoC products, services and technology in industries from Travel and Loyalty to Telecom and Financial Services.
Based in the San Francisco Bay Area, we serve organizations across the Globe.